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November 27th, 2009business, social media, twitterOne of the BIGGEST questions I get from people I meet, clients, and anyone I talk to about social media is:
“Well, what does social media do for ME? What is the return on my investment? (or ROI?)“
I’m SURE that if you are involved in social media at all, that is probably a common question for you, too. Especially from social media “skeptics” – or people who think this whole social media thing is just a “fad.”
Now, some of you have probably already seen this video… but if you haven’t, you should. (Link included in case you can’t see the video). And if you meet a skeptic who wants to know their ROI immediately, share this video with them, too. Of course it’s flashy and makes everything really pretty, but it definitely points out specifically a lot of the great things that social media is doing for businesses and for people.
What do YOU think of Socialnomics? Do you think their points are valid or do you think it’s all just a bunch of BS? I want to hear your thoughts.
Word.
Tags: facebook, molly buckley, networking, north carolina, return on investment, roi, social media, socialnomics, twitter
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October 30th, 2009facebook, social media, twitterSince Facebook now allows you to tag other users in posts INSIDE Facebook - (I’m too tired to explain it here, - here’s a great Mashable post about Facebook status tagging) - many Facebook users are treating Facebook status updates much like they would Twitter tweets.

TAG! You're it.
So what are we, as Facebook users to do, if we want to repost and/or share Facebook status update we like? I’m calling it now. Or at least I hope I am – I haven’t heard anyone else call this yet. I’m trying to get on the ball right away.
Instead of a RETWEET (RT: a reposting of a tweet on Twitter) from here on out, a post of another user’s Facebook status will be called the RFB – a REFACEBOOK.
Here’s how it works:
- Step ONE: You see a Facebook status you like. Identify said Facebook status
- Step TWO: Highlight Facebook status. COPY Facebook status by either using the “Copy” feature in Edit or by hitting Apple C or CNTL C on a PC
- Step THREE: Paste copied Facebook status in YOUR OWN PERSONAL status bar
- Step FOUR: Tag the originator of the post by tying the “@” symbol and identifying the individual (see aforementioned post about Facebook tagging above)
- Step FIVE: Say RFB to indicate that this is a REFACEBOOK. Example: RFB: John Smith said a really cool thing that I support and/or think is funny so I want to RFB it, yo.
- Step SIX: Be awesome.
It’s genius. I love it. Who doesn’t?
So, spread the word. See a Facebook status update you like? Copy and paste it, @ tag the person who first said it, and RFB it! YAY REFACEBOOKING.
It’s the little pleasures in life.
Tags: carrboro, facebook, how to, molly buckley, networking, north carolina, refacebook, retweet, rfb, rt, social media, tips, triangle, twitter
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October 21st, 2009business, Clients, facebook, Networking Events, social media, tip of the week, twitterI got to really thinking a lot this week. I have a post coming soon about education in general, but I wanted to really drive home this idea of educating YOURSELF. Especially with regards to social media (but honestly, this TIP can be applied to any topic or trade). Social media, as we all know, is changing every day. Three, even two years ago, people didn’t know what to think of social media, let alone understand it, implement it, and become an expert at it. That’s why I want to really emphasize how important it is to EDUCATE YOURSELF.
No matter how long you have been in your field, 10 minutes, 10 years, 10 centuries, you will never know everything. So take the time to go out and expand your horizons. Read a new blog this week, go to coffee with someone and learn more about what they do, attend a conference (Social Media Business Forum, anyone? I’ll be there!), go to a #Tweetup (DEEP FRIED #TriangleTweetup, anyone? I’ll be there!), or simply ask a question that you don’t know the answer to. It’s okay to ask questions. Trust me, as a former high school English teacher, I know that there ARE no dumb questions. It’s dumb to not ask if you don’t know. Ah, You get my point. Learn from someone else. Know that you don’t know.
So go out there, learn something new, and then share what you learned! Come back and comment on my blog and tell me what you learned - because I want to learn from You! Watch the video. Learn something. Then teach me!
All for now.
Tags: carrboro, chapel hill, collaborate, durham, educate yourself, education, molly buckley, nc state fair, networking, north carolina, raleigh, social media, social media business forum, tip of the week, triangle tweetup
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September 9th, 2009social media, twitterI had a good day yesterday. So I felt like making a quick video. It’s cool.
That’s just how I roll.
All for now.
Tags: audrey hepburn, facebook, good day, marketing, molly buckley, networking, social media, tuesday, twitter, webcam, youtube
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September 8th, 2009business, Clients, social mediaThis past weekend, I was reminded why philanthropic work is so important and why I am so passionate about volunteering as much as you can. (I swear, everything you are about to read has a point… I promise
).When I was in college, I had the honor of being a part of Phi Mu Fraternity, a women’s social sorority. I didn’t fit in to the typical “sorority girl” stereotype. I played golf, was really into sports, most of my friends were guys, and I didn’t really even know how to put on makeup. Now, a lot of that has changed over the years, but I’m still very much the Molly that I was when I pledged in college. Was really drew me to joining Phi Mu was all the work that Phi Mu did for the community — especially the Children’s Miracle Network (which is also why I have a CMN fundraiser here on my blog –> to the right!). Having been out of college for a few years, I have had the opportunity to stay connected with Phi Mu and am now volunteering my time with the UNC Chapel Hill chapter here in Chapel Hill, NC. The collegiate chapter was in the midst of recruitment this weekend and listening to the girls talk about all they have done in the last few years — it really reemphasized the importance of the work that so many organizations do. It really made me miss my college days, too.
So, after thinking more and more about this idea of giving back, which is of course, not a new idea, I thought about how I can incorporate all of that even more into my professional life.Since I started my business in the realm of blogging, writing, and social media marketing, I have really come to know the importance of acting and exhibiting integrity, honesty, and credibility at all times. Many of the nonprofit organizations I have done work for in the past, taught me a lot of that. I have set myself a goal that I want to volunteer my services to philanthropic causes and work to help organizations that help others.
I challenge you: how do YOU give back? How do YOU work to make things better for others? It just takes a little bit.
Today’s post was short, and may be a little haphazard, but hopefully you get my point.
What do YOU think?Tags: blogging, giving back, integrity, marketing, molly buckley, networking, phi mu, philanthropy, social media, transparency, unc chapel hill, writing
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April 27th, 2009Networking Events, social mediaNeed a job? Looking to network? Interested in branding? Love social & new media? You should come to the HausTalk forum THIS WEDNESDAY the 29th in Richmond, Virginia.
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haustalk is a design forum that enables all citizens of Richmond to have an open dialog to discuss how design can be used to strengthen and improve the greater Richmond community. All business professionals, community leaders, students and teachers, activist, artist, and designers are encouraged to learn from each other. The discussion is a platform to persuade citizens to become more socially conscious and to take action to help Richmond move forward into the future.
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DATE: Wednesday, April 29th, 2009
WHEN: 7pm
WHERE: Gallery 5, Richmond, Virginia
WHAT: ThinkHaus branding exhibit, networking event, and forum
WHO: Anyone in and around Richmond, Virginia who is excited about social media, branding, personal branding, business, or just loves to network.The VCU Graphic Design students will be displaying their re-branding of Richmond and discussing ways to brand your company or organization. This event is also a great opportunity to meet with local and regional business owners, new and social media people, and of course, those who are “in the know” about all-things marketing!
I’m going to be there. Really, anyone who’s anyone is going to be there. Are you?
Email me for more info: mollybuckley [at] yahoo [dot] com
Check out ThinkHaus designs here. Oh, and they’re on Twitter, too: @thinkhaus.
Tags: branding, gallery 5, haustalk, john o'neill, marketing, molly buckley, networking, new media, richmond, social media, thinkhaus designs, vcu graphic design, virginia
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